Carson Nissan Social Ads
Platform: Facebook
Project: Social Advertisement
Assignment: Creative Strategy, Behavioral Retargeting, Audience Segmentation, Drip Marketing
Role and Objective
Developed creatives and media buying strategies that improved California’s #1 Rated Nissan Dealer’s Facebook customer engagement by 25% in click through rate, driving 71.18% of New Users to the Carson Nissan website increasing site goal completions by 240% within 3 months of onboarding without increasing the Facebook Ad budget.